When you work with me, I can help you turn your writing or copywriting skills into a high-earning freelance BUSINESS.
I can also work with you on your work habits and productivity issues.
But that's just the start of it. Each coaching client has different priorities, and I'll customize my input and advice based on your own specific needs.
Who do I work with?
Some of my clients are just starting out, and others have been in business for several years and want help with moving their freelance business forward.
They have hit a ceiling, know they can achieve more, and recognize that they need outside help to move up.
Here's why Eric Schmidt, former CEO of Google, works with a coach.
In the video below, Eric Schmidt, CEO of Google, takes less than a minute to encapsulate the reasons why successful people work with coaches.
I love the part where he asks, “Is something wrong?”
No, working with a coach isn’t something that happens when something is “wrong” with you or your work.
Working with a coach is something you do when you want to bring out the best in yourself and achieve even more.
As Mr. Schmidt says, one thing we are never good at is to see ourselves as others see us.
Sometimes it just takes an outside perspective to help you see a better way forward.
This may not be like other freelance business coaching programs you have come across.
I know there are some coaching programs out there that offer a short-term and more structured service.
That’s not what I do. I don’t give you a set plan to follow.
My task is to listen to you...to understand where your strengths and interests lie...and to guide you towards building a business that gives you real pleasure and makes you a substantial income.
It’s a subtle process. And it takes time. The advice and guidance I offer will be drawn from my own experience of almost thirty years as a copywriter and twenty five years as a freelancer.
Over that period I have got many things right, and my fair share of things wrong.
And while it may sound like a bit of a cliché, I have learned more from my mistakes than from my successes.
It’s this experience that I offer you.
"Just wanted you to know how happy I am with your mentoring method. You quickly helped me clarify my copywriting and career goals and suggested several very "doable" ways to immediately begin reaching them. Actually, I thought we were going to only talk about copywriting, but we covered so much in our first meeting."
Dale Hansman, Monterey, California
How much of my time will you get?
My coaching is by phone and email. There is no fixed time you are “allowed”.
We’ll work by phone and by email.
We’ll work on your strengths, and maybe unearth a few you didn’t know you had.
We’ll talk about your weaknesses, and find ways to minimize their impact.
We’ll make sure that you are working in the niche that holds the most potential for you.
We’ll explore ways in which you can market your services more effectively.
We’ll look at how you price your services and make sure that your time is spent profitably, every day.
We’ll look at ways to increase your productivity.
This is a continuous, fluid process and as each week passes we’ll build on the progress we have made. The benefits become exponential...with each session building on the one before.
Suddenly you’ll find that the change has become transformational, and your dreams for the future will take on a whole new clarity.
How quickly will you make back the coaching fee?
That’s going to depend on a lot of factors.
Some coaching engagements will last just for one or three months. Others will continue for longer.
The speed at which you start making more money in your copywriting business will depend on how quickly we find clarity in your purpose and goals, and how effectively you take positive action based on what you learn.
That said, quick wins can happen at any time.
“Nick has an uncanny ability to listen to all the angles while still cutting through to the heart of the matter. I hired him as a writing coach, but his extensive knowledge of e-commerce, content site development, and affiliate marketing have been an unexpected but marvelous bonus. In terms of return on investment, Nick “paid for himself” in the very first month.”
I’ll share with you everything I have learned over the last 30 years.
While my focus is on helping you find the best way forward for yourself, I’ll also be happy to share every success I have had during my own 30 years as a copywriter.
I can tell you...
- How I won clients like AOL, MSN, Intuit, Wells Fargo Bank, The Getty Foundation and many others.
- How I market my freelance business without spending a single penny on promotion. I have never made a cold call. I have never sent a sales letter. I have never placed an ad for my services.
- How I got a publishing contract with McGraw-Hill NY, one of the world’s biggest business book publishers, with a single email.
- How I got my foot in the door and became an expert speaker at conferences, and then went on to speak at major corporations like Disney, Novartis Pharma, Yahoo! and others.
How much does it cost?
I offer two different options for coaching:
1. Three Month Business Builder. For anyone who is really serious about building a highly profitable and enjoyable freelance business, I recommend a three-month engagement and charge $3,950 for the three months, payable in advance.
You get: One hour of personal coaching by phone each week (12 calls in total) and unlimited email.
2. One Month Hurdle Jumper. For when you need short-term help to get over a particular hurdle or obstacle in your business. This one month engagement costs just $1,500, also payable in advance.
You get: One hour of personal coaching by phone each week (4 calls in total) and unlimited email.
And one "discovery" option:
30 Minutes. If you just want to just put your toe in the water first, and chat with me about how coaching might help you grow your freelance business, you can engage me for a one-time, 30-minute phone consultation for just $29.95. (One time only. Not available to those who have had calls with me before.)
If you would like to get started right away, or simply ask me some questions before making your final decision, begin by emailing me here.
I will get back to you within 24 hours.
I look forward to working with you, and finding ways to help you dramatically grow you freelance business.
P.S. If you want some more third-party validation of the value of what I offer as a coach, you'll find testimonials from former coaching clients here...
“If you can get a spot on Nick’s Coaching Program, you should jump at the chance. Nick has not only achieved international recognition and respect as a copywriter, but also has the rare gift of being able to share the secrets of his freelance success with others. Also, on a personal note, he’s one of the most decent, no-BS guys you’ll ever deal with.”
Author of Become an Instant Guru
"I can't think of a single copywriter -- and I know hundreds -- who wouldn't benefit tremendously from Nick's business advice. And that includes me."
Author of The Everything Guide To Writing Copy
"Nick Usborne might be the freelance copywriting career coach for you if you're looking for someone with a wealth of experience (both online and pre-Internet) who will give you ideas on how to turn your goals and preferred methods of working into long-term success. Unlike some others in this line of work, he's open-minded and client-focused. You can count on him to listen and offer wise suggestions, rather than give you a set of “one size fits all” marching orders."
Author of 6 Steps to Free Publicity, Persuading on Paper and more